Looking for new posts summarizing the #LMA22 conference? Head down to the green headings below for new content added regularly. Don’t forget to let me know if I’ve missed anything, okay? Thanks!
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It’s time!
Wow, it has been a long last few years. In my
Latest from The Myrland Marketing Minute Blog - Page 5
Lawyers and LinkedIn: Which Invitations Should You Accept?
I am often asked by clients which invitations they should accept or extend on LinkedIn. Let’s look at this from a few different angles to find out what the right approach is for you.
Can You Connect The Dots?
The most direct answer I offer you is:
If you can connect the dots to this
Lawyers, Is This What Is Holding You Back From Creating and Posting Content? You’re Not Alone.
One of the strongest ways to stand out from the competition is to establish yourself as a thought leader in your practice area by creating content that speaks to the issues and challenges your clients are facing.
Writing, recording, or presenting information that can help your clients and potential clients, or that they might find
In 2022, Here Is One Powerful Question To Ask Yourself
Hi there. Happy New Year!
In some ways, 2022 is a fresh start. In other ways, it is a continuation of what you were already working on in 2021. Both are good. You don’t have to start over if what you were doing before worked. If it wasn’t working, then some change might be a
In Remote Times Like These, How Can You Really Connect With Your Clients?
These times can be challenging for client and business development.
We’re in-person, then we’re not.
We’re scheduling events, then we’re canceling them.
We’re working remotely, but only sometimes.
When you are trying to connect with clients and potential clients, what are you supposed to do that is worth your and their time and resources? How
Lawyers, This Is How Potential Clients Want You To Approach Meetings With Them
I am often inspired by conversations I have that cause me to think there is something important I need to share with you.
A recent conversation with a GC revolved around the idea that your job as a lawyer is to make sure that you understand as much as possible about that GC’s business before
Do Associates, Partners, and Senior Partners Need To Market Themselves?
At every stage of your career, there is a case to be made that you need to market yourself and that you need to pay attention to traditional and social networking. It is never too early and it is never too late.
Well, let’s discuss because I have thoughts about this for lawyers at every
Lawyers, Do You Worry About Giving Away Too Much Free Advice?
Do you worry that giving away your knowledge free will result in people not hiring you and paying for it? The exact opposite might happen.
What Happens When You Give Away Your Advice?
As part of his closing keynote at the Youpreneur Summit, Jay Baer discussed the fear many people have about giving away their knowledge
What The Legal Profession Can Learn From Sly Stone
In the legal profession, we tend to sit back and wait to innovate or do something we think we should be doing until we see another firm or another lawyer do it. We want to know that it looks okay.
Is It Safe?
We want to make sure it’s safe out there. We want to
Branding vs. Positioning: What Is The Difference and Do You Need Both?
You might hear people talk about the need for you to establish your personal brand, or you need to create a brand for your firm.
You might also hear some of us talk about the need to position yourself in the marketplace, or what is called positioning.
It can be confusing because they are related.