If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. For many law firms, successful AI adoption may create a new challenge. Lawyers get faster and more efficient, but the firm still needs a plan for how that new
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What I’m Hearing About AI in Law Firms Right Now
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. Over the past several months, I’ve had many conversations with law firm leaders about AI.AI is clearly a priority for law firms in 2026. They are evaluating tools, launching…
Staying in the Game
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. Early in my career, I was a junior associate in the Chicago office of a New York Big Law firm. I didn’t think much about billable hours. I had…
AI Can Draft the Brief, but it Can't Bear the Consequences
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. A viral essay made the rounds recently, arguing that AI is about to do to every profession what it’s already doing to software engineering. The author, a startup founder,…
How to Break Through the Ceiling
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. Most lawyers who hit the Ceiling don’t have a strategy problem. They have a capacity problem. They have a sense of what needs to be done. But they’re too…
FOCUS: Follow One Course Until Successful
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. One of the reassuring things about business development is that the problem we’re trying to solve is actually pretty simple.- Build relationships.- Have conversations.- Recognize and convert opportunities.This isn’t…
We Do (and Do Better) What We Track
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. Want to eat better? Track your diet.Want to get more fit? Track your training.Want to develop more business? Track your business development efforts.We tend to do what we track.…
The Only Way Forward is Through
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. I started my legal career at one of the world’s largest law firms on September 17, 2001.I was supposed to be an M&A lawyer, but after 9/11 everything changed.…
The Compounding Power of Client Relationships
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. When lawyers think about growth, most think about acquiring new clients.But sustainable growth comes from compounding existing relationships, fueled by serving good clients well over long periods of time.…
Addressing the “Unknown Unknowns” for Your Clients
If you’d like to receive more content like this, join 5,000+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. Clients hire you to solve known problems. But they stay with you because you help them avoid unknown ones.When clients are deep in strategy and execution mode—launching products, closing…