An experienced international marketing consultant who helps law firms with legal directories and submissions.
US legal directory Best Lawyers is set to release a new list that will highlight the most promising younger lawyers in the US.
Best Lawyers: Ones to Watch – focused on lawyers who have been in private practice for between five and 10 years – will be released on August 20 2020.
The inaugural edition…
Chambers & Partners has acquired Top 3 Legal, an online platform that helps businesses to manage their relationships with law firms – Chambers’ first acquisition of another legal directory since the company was founded in the 1980s.
Launched in 2018 by a group of former law firm partners, Top3Legal has been one of the most…
Lawdragon has named its list of the world’s Top 100 Legal Consultants & Strategists for 2020.
I was again delighted that the legal media company included me – making this the fifth consecutive year I have featured in the selection.
Anyone who’s been in the legal business for a while will know that there’s…
Yes, it’s that time again.
Even the slickest teams will hit a bump in the road during directories season, but advance planning will prevent the majority of problems.
Study the Schedule
The Chambers USA 2021 schedule – this covers submission preparation in 2020 – was released on April 16 2020.
The new schedule tells…
For every law firm that has engaged with legal directories for years, another is just getting started.
Like anything, if you have been through the process, it quickly becomes straightforward.
But if you’re new to directories – as many firms are – it is bewildering.
Seasoned pros, look away now.
This is a simple “how…
Early in 2020 I was kindly invited by the Canada-based legal marketing agency, F Squared, to contribute a short piece on legal directories to its annual Legal Marketing Trends report.
A compilation of writing from an acclaimed group of legal marketing professionals, a dozen experts contributed articles spanning a range of topics from leadership…
Newspaper editors use a phrase called “don’t bury the lede”.
It means to “begin a story with details of secondary importance to the reader while postponing more essential points or facts”.
I see this a lot in litigation submissions.
An M&A submission, by contrast, is straightforward.
You typically begin your description by outlining the basic…
Legal marketers have been hit with increases in the cost of their Chambers profiles recently – the effect of new ownership at the publisher starting to bite.
Understandably people are grumbling.
Who wouldn’t when they see significant increases?
I hate it when my phone provider or electricity company pushes up my bill.
Companies in the…
A large deal in the legal media and rankings business that was announced just before Christmas, and is set to close in early 2019.
London-based Euromoney Institutional Investor acquired the business-to-business arm of financial news provider TheStreet for $87 million, which includes The Deal and BoardEx.
The unit of Euromoney that made the acquisition was…
