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3d Cir: Trade Dress: Pocky v Pepero and uncoated chocolate sticks

By Marty Schwimmer on October 8, 2020

Ezxaki Glico v Lotte, 19-2010, Third Circuit, Oct 8, 2020

Plaintiff leaves parts of its thin cookie sticks uncoated by chocolate, so that you can hold it without getting chocolate on your fingers. The sticks are thin, so that you can have a bunch in the pack to share. Trade dress held to be functional.

[embeddoc url=”https://martinschwimmer.lexblogplatformfour.com/wp-content/uploads/sites/833/2020/10/pocky-third-circuit-2.pdf” download=”all”]
  • Posted in:
    Intellectual Property, Trademark
  • Blog:
    The Trademark Blog
  • Organization:
    Martin Schwimmer
  • Article: View Original Source

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