Being locked in isn’t anyone’s first choice, but it does offer one nice advantage: a great excuse to plow through Netflix’s catalog of movies.
I recently watched “Sour Grapes,” a 2016 documentary about a counterfeiter of high-end wine. It covered one man’s operation, from sourcing empty bottles to old corks to distressed paper for faking labels. These wines sold for thousands of dollars a bottle — a long ways from the cut-rate shoes, jerseys, and watches that you might see on the street. However, the operation squarely fits within the same definition of counterfeiting: putting someone else’s brand on a good that the trademark owner didn’t make or approve.
Counterfeiting is a multi-billion dollar problem — not only for the impacted trademark owners, but also for consumers.