One of the greatest things about putting out a truly engaging and thoughtful blog is the opportunity to connect. A focused, smart blog can draw attention and comments from potential clients, industry colleagues and even local, regional and national media; it can help you develop your personal brand (as we discussed previously); and can open the doors to other opportunities via the reputation you build. While having a blog is obviously step one, there are many more ideas to consider when understanding just how to make those connections.
Question of the week: What are you doing to make connections?