Build your practice with a blog is the title of an article in January’s Trial Magazine published by the American Association for Justice.
Virginia plaintiff’s trial lawyer Ben Glass authored the article. Cannot get access to the full article (foolish magazine) but here’s the teaser from the AAJ/Trial Magazine website.
You might have a good sense of what Internet advertising can do for your practice. But to give your marketing efforts a solid boost, consider developing a blog. Blogs are a great way to share information, establish yourself as an expert, and get your message across to other lawyers, potential clients, and the media.
A lawyer from Alaska calling me this evening about blogs mentioned that LexBlog was referred to in the article. If an AAJ member could scan the article and email me a copy, I’d be most grateful.
Update: Gil Shuga, an Arizona personal injury lawyer, sent me a copy of the article (pdf).