Consider incorporating hashtag and social media holidays into your content calendar.
These holidays – which occur every month – provide opportunities to stand out, show pride in a cause you care about and be more human by showcasing your culture and people.
While you don’t need to create a post for every hashtag holiday, take…
The next time you go to a conference or attend a webinar, use it to build your own brand and network.
This means you need to be actively present, meaning don’t check your email or do work while you’re attending the event.
One of the earliest things I did when I was not yet comfortable…
It’s hard to imagine but LinkedIn hasn’t always been a tool for us to build our brands and businesses.
In fact here’s a photo of me from then. This is from when I used to use just email newsletters and hard copy newsletters (gasp!).
But luckily times have changed and we now have LinkedIn to…
Here’s an easy and effective way to leverage LinkedIn for business development and networking – use information and updates about your connections from the Notifications tab to build stronger relationships.
LinkedIn gives you many reasons to reach out to people in your professional network through the Notifications tab
These reasons range from new business, networking,…
Here are three easy ways you can become more visible on LinkedIn and build your network at the same time.
Leaving a meaningful comment on others’ posts is one of the easiest ways to start getting more comfortable with sharing content and being more visible on LinkedIn.
It also expands your LinkedIn network exponentially because…
You can go viral on LinkedIn during the summer and on the weekend.
My post last week surprised even me by going “viral” especially since it was a Saturday in July. I never post with the intention of going viral but I always post with intention.
The icing on the cake is when a post…
A quick and easy way for you to start building your brand on LinkedIn and dip your toes into posting, but not quite posting is to build a commenting strategy.
One of the very early ways that I started to get more active on LinkedIn was strategically commenting on certain individuals posts. These were posts…
You have so much content at your fingertips that you probably don’t even realize. In fact you probably don’t even need to create new content for a long time.
Updating old content also helps with search engine optimization. And the more successful one of your pieces of content is, the more shares and backlinks you…
I use the weekends to set intentions – thinking about and then writing down what I want to accomplish.
Setting intentions is a great way to increase the likelihood of manifesting what you want both personally and professionally.
Intention setting is different than goal setting – it’s broader and more big picture versus instead of…
Today, social media success is about bringing in leads, engaging with your prospects and current clients and building your brand so that you can become more discoverable.
Now is the time to learn how to use LinkedIn more effectively – especially with 800+ million people on the platform – an increase of nearly 200 million…
