How do you launch a new law firm? What is your ‘go to market plan’ for your solo practice? Or, if you are relaunching how do you tackle marketing in an effective way? Jared shares an abundance of information to help you meet your goals. Listen and learn.
The audio is 50 minutes. Listen directly
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How to Hire & Retain Talent in 2024 and Beyond – Guest Lecture with Jared Correia
You are not having problems with getting the work. But you ARE having problems getting the talent to help you produce that work, service these clients. It’s not an uncommon dilemma. Post-pandemic it’s become an employee-centric market meaning those who are out looking for the jobs have all the power. How do you hire in…
Wow! Why Lawyers Need to Cold Contact and How To Do It Effectively – Guest Lecture with Jared Correia
Do lawyers needs to cold contact? Seriously? Yes. In today’s environment lawyers need to have a robust program for cold contacting and how you can do it effectively, efficiently, and without violating the rules against solicitation. Yes…listen to this. You will be glad you did.
The audio is 48 minutes. Listen directly below.
Days of Future Passed – Law Practice in 2025 (Part 6) – Guest Lecture with Jared Correia
We are concluding this incredible series of Days of Future Passed – Law Practice in 2025 discussing meeting clients’ new demands of you and your practice including implementing:
- Efficiences
- Data Security
- KPIs
- Analytics
- Collaboration
- Sharing
- Embedding Outside Counsel
If you are looking to build your presence with a serious marketing effort that is progressive, you’ll…
The Magic of Key Performance Indicators (Part 2) – Guest Lecture with Jared Correia
In Part 1 we discovered the magic of KPIs, basically analytics for Attorneys. Sounds dry (even I thought so when Jared presented the topic) but I soon learned it isn’t. It’s quite fascinating because at the end of the day it is measuring whether what you are doing is working and it’s not cookie cutter.…
The Magic of Key Performance Indicators (Part 1) – Guest Lecture with Jared Correia
The acronym KPI (Key Performance Indicators) often strikes terror in the uninitiated lawyer. However, they are not only nothing to fear but a simple documentable measure you should embrace. KPIs are simply measurements of performance and they can measure anything you are doing; how many clients you close from leads, your collection rate, the number…
How to Make Your Clients Love You
Are you doing what it takes to cultivate a loyal, happy client base?
75% of businesses believe they go the extra mile for the people they serve—but only 30% of consumers agree. That divide can hurt your reputation, alienate your customers, and most importantly, have a very real impact on your bottom line.
Fortunately, there’s…
How Do I Take a Vacation As A Solo Practitioner? – Guest Lecture with Jared Correia
It’s that time of year…or any time of year you want and need to get away to regroup and refresh, spend time with family. After all, isn’t this one of the perks of solo/small firm practice? Owning your own time? Listen as Jared gives his expert advice on how to take that well needed vacation.…
‘Law Stories’ – Take My Bodega, Please!
This story is TRUE. Names are changed.
In my first year of practice, an Egyptian man named Abdel hired me to represent him in the sale of his bodega. When I asked why he was selling, he told me his religion forbade him from selling beer, and this made it difficult to run a successful…
Days of Future Passed – Law Practice in 2025 (Part 5) – Guest Lecture with Jared Correia
In Part 5 of this great series, we will discuss what legal marketing will look like in the not too distant future. This will include:
- Paid Verification
- Video & Audio Content
- Short Form Content
- Virtual Reality
- Meta Verse(s)
- Community-Focused Networking
If you are looking to build your presence with a serious marketing effort that is…