Obtaining new clients is vital for most law firms. One nuance of law firm advertising that many overlook is tracking where their clients generally come from in any locale. For example, knowing the zip codes where a law firm’s clients come from is becoming increasingly important with online advertising.
While targeting ads to certain zip…

Having a successful advertising strategy is vital for most law firms. How law firms spend their advertising dollars can go a long way toward the success or failure of a law firm.
But one crucial distinction law firms need to understand is the difference between branding and lead generation in law firm advertising. Unfortunately, many…

Recruiting new employees into your law firm is vitally important. Whether hiring a lawyer, paralegal, or administrative staff member, a law firm must make the best possible hire. But your law firm must have the right psychological mindset to make positive hires to accomplish that goal. One necessary attitude is that it is the selector…

Owning or managing a law firm requires a lot of traits. However, one leadership trait vital to a law firm’s success is listening skills.
Many emphasize a leader’s ability to communicate. In many instances, communication skills can involve the ability to teach or present to others in a large group setting. In other instances,…

A webpage is a vital component of almost any lawyer’s or law firm’s marketing strategy. Therefore, it is imperative to have a law firm that is visibly appealing and loaded with relevant content about their practice areas. Nowadays, many legal consumers are turning to online search engines to find lawyers and law firms in the…

Why Do Law Firms Need Likes and Followers?
Having social media likes and followers is essential for any law firm trying to generate new client referrals online through their social media accounts. The more likes and followers a law firm has on its social media pages, the better.
When individuals like or follow a law…

The attorneys you hire to work in your law firm can make a critical difference. The better attorneys you employ in your law firm, the happier clients you will have. Having satisfied clients is vital when law firms are in business to provide competent, communicative and diligent service.
Additionally, the better attorneys you hire, the…